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Fotographer.ai
I led the initial UI, experience design, and branding for Fotographer.ai, an AI-powered tool that generates high-quality marketing images from product photos. By simply dropping in a product image, users can create stunning, photorealistic visuals — it’s like magic.
ROLE
Lead Designer
PERIOD
2022 Jun - 2023 Jul
TOOL
Figma
After Effects
TEAM
Me - Lead Designer
2 Front Engineer
1 Backend Engineer
2 AI Engineer
Top
Fotographer.ai
I led the initial UI, experience design, and branding for Fotographer.ai, an AI-powered tool that generates high-quality marketing images from product photos. By simply dropping in a product image, users can create stunning, photorealistic visuals — it’s like magic.
ROLE
Lead Designer
PERIOD
2022 Jun - 2023 Jul
TOOL
Figma
After Effects
TEAM
Me - Lead Designer
2 Front Engineer
1 Backend Engineer
2 AI Engineer
Top
Fotographer.ai
I led the initial UI, experience design, and branding for Fotographer.ai, an AI-powered tool that generates high-quality marketing images from product photos. By simply dropping in a product image, users can create stunning, photorealistic visuals — it’s like magic.
ROLE
Lead Designer
PERIOD
2022 Jun - 2023 Jul
TOOL
Figma
After Effects
TEAM
Me - Lead Designer
2 Front Engineer
1 Backend Engineer
2 AI Engineer
Background and Problems
Traditionally, companies have spent significant time and money on product photoshoots every time they launched a new product or campaign. With Fotographer.ai, they can now leverage generative AI to quickly create high-quality, highly flexible marketing images — enabling rapid prototyping and content creation without the need for designers or photographers.
Background and Problems
Traditionally, companies have spent significant time and money on product photoshoots every time they launched a new product or campaign. With Fotographer.ai, they can now leverage generative AI to quickly create high-quality, highly flexible marketing images — enabling rapid prototyping and content creation without the need for designers or photographers.
Background and Problems
Traditionally, companies have spent significant time and money on product photoshoots every time they launched a new product or campaign. With Fotographer.ai, they can now leverage generative AI to quickly create high-quality, highly flexible marketing images — enabling rapid prototyping and content creation without the need for designers or photographers.
It's like Magic
By simply dragging and dropping an existing product photo and describing the desired image, users can instantly generate high-quality product visuals.
It's like Magic
By simply dragging and dropping an existing product photo and describing the desired image, users can instantly generate high-quality product visuals.
It's like Magic
By simply dragging and dropping an existing product photo and describing the desired image, users can instantly generate high-quality product visuals.
UI Design from Scratch with AI
With the rise of generative AI, the process of creating images itself required a fundamental rethinking. We built a completely new, user-friendly, and simple experience and interface from the ground up.
UI Design from Scratch with AI
With the rise of generative AI, the process of creating images itself required a fundamental rethinking. We built a completely new, user-friendly, and simple experience and interface from the ground up.
UI Design from Scratch with AI
With the rise of generative AI, the process of creating images itself required a fundamental rethinking. We built a completely new, user-friendly, and simple experience and interface from the ground up.
Design Guideline and Token
As an image creation tool, the product required a large number of screens and states, making an efficient design process essential. To maintain consistency across the UI, I introduced design tokens and component-based design from the early stages of development.
Design Guideline and Token
As an image creation tool, the product required a large number of screens and states, making an efficient design process essential. To maintain consistency across the UI, I introduced design tokens and component-based design from the early stages of development.
Design Guideline and Token
As an image creation tool, the product required a large number of screens and states, making an efficient design process essential. To maintain consistency across the UI, I introduced design tokens and component-based design from the early stages of development.
Branding
Inspired by the letter “F” from Fotographer.ai and the idea of a magical experience, I created the visual identity to evoke the image of a trail of magic.
Branding
Inspired by the letter “F” from Fotographer.ai and the idea of a magical experience, I created the visual identity to evoke the image of a trail of magic.
Branding
Inspired by the letter “F” from Fotographer.ai and the idea of a magical experience, I created the visual identity to evoke the image of a trail of magic.
Beyond Image Generation
Beyond image generation, the product has continued to evolve into a comprehensive marketing content platform — supporting blogs, social media posts, and more.
Beyond Image Generation
Beyond image generation, the product has continued to evolve into a comprehensive marketing content platform — supporting blogs, social media posts, and more.
Beyond Image Generation
Beyond image generation, the product has continued to evolve into a comprehensive marketing content platform — supporting blogs, social media posts, and more.
$2.06M Seed Funding
Fotographer.ai raised $2.06 million (JPY 324 million) in its seed round.
$2.06M Seed Funding
Fotographer.ai raised $2.06 million (JPY 324 million) in its seed round.
$2.06M Seed Funding
Fotographer.ai raised $2.06 million (JPY 324 million) in its seed round.